The Russian branch of the Burger King fast food giant plans to sue Sergei Shnurov, the lead singer of the Leningrad group, for an Instagram post that mentions the company in a negative way, the RBC news agency reported Friday, citing Burger King's marketing director Ivan Shestov.
The post that provoked the backlash from the fast food chain’s management says that Burger King’s promotional code has "repeatedly led to hiccups." The line appeared on Monday on Shnurov’s Instagram account and has since gathered more than 50,000 likes.
Shnurov had no right to mention the brand’s name, Shestov claimed, adding that it may mislead consumers and negatively impact sales.
Burger King Russia wants 200,000 rubles ($3,000) in compensation or for Shnurov to replace the lines with new ones, complimenting the company.
"It’s a success! Score! Not a single day without court!" the singer wrote on Instagram, commenting on the matter.
The notorious Leningrad rock group and its frontman Sergei Shnurov have repeatedly been embroiled in controversy over explicit lyrics and Shnurov’s unruly behavior.
A Message from The Moscow Times:
Dear readers,
We are facing unprecedented challenges. Russia's Prosecutor General's Office has designated The Moscow Times as an "undesirable" organization, criminalizing our work and putting our staff at risk of prosecution. This follows our earlier unjust labeling as a "foreign agent."
These actions are direct attempts to silence independent journalism in Russia. The authorities claim our work "discredits the decisions of the Russian leadership." We see things differently: we strive to provide accurate, unbiased reporting on Russia.
We, the journalists of The Moscow Times, refuse to be silenced. But to continue our work, we need your help.
Your support, no matter how small, makes a world of difference. If you can, please support us monthly starting from just $2. It's quick to set up, and every contribution makes a significant impact.
By supporting The Moscow Times, you're defending open, independent journalism in the face of repression. Thank you for standing with us.
Remind me later.
